Dubai Properties

Client

Meraas

Industry

Real Estate

Services

Social Media Management Analytics and Insights Content Production​ Activities and Events Coverage​

Crafting residential developments in Dubai​.

Our team formed a dynamic, flexible project team with a deep understanding of Dubai Properties' core values was crucial for enhancing the brand's online presence. The team utilized data and insights to work collaboratively in developing content and strategies tailored to meet market demands, while maintaining a strong focus on the brand's identity and diverse portfolio.

  • Assembling a robust, agile and adaptive project team that understands the business objectives in building the Meraas brand and social presence. Leveraging data and insights to collaborate and create content and strategies that address the market's needs, focusing on the brand identity and portfolio.​

  • The 2023 strategy integrated a thorough comprehension of business objectives with data and insights derived from content performance across various platforms. This strategy was inherently dynamic, accommodating ongoing modifications throughout its execution. The primary aim was to organically enhance performance across all metrics and platforms. A key emphasis of this strategy was on reinforcing Dubai's reputation as a premier residential destination, aligning our efforts to position the city at the forefront of potential residents' minds.​

  • Our primary aim was to organically enhance performance across all metrics and platforms. A key emphasis of this strategy was on reinforcing Dubai's reputation as a premier residential destination, aligning our efforts to position the city at the forefront of potential residents' minds.​

85%

Impressions across all social media platforms

+65%

Engagements across all social media platforms

+55%

Video videos across all social media platforms


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Visit Dubai, Content Strategy