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Travel with Birkenstock
Project Type
Photo Shoot and Influencer Campaign
Date
Dec 2018
Role
Content Strategist and Production team
Location
Dubai
Named as the inventor of the footbed, Birkenstock is known for for its comfort. My creatives and I developed a campaign that highlights Birkenstocks as a travel companion for the month December, a time Dubai residents are known to extensively travel.
To execute the campaign, we reached out to macro influencers in Dubai and arranged a photo shoot with them to showcase airport looks. This was posted on our social media pages. See images below.
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